The solution to the multi-organisation dilemma
Before introducing Salesforce into your company, you need to choose the right strategy: single organisation or multi-organisation. This decision will have a significant impact on the further course of the project in terms of planning and organisation.
We provide comprehensive advice on which strategy is best suited to your company and support you in implementing the chosen strategy. In this context, you will learn about our mORGanizer concept, which enables us to efficiently manage and maintain a large number of organisations simultaneously, both globally and individually.
Single-Org vs Multi-Org
Single-Org
With the single-org strategy, one org is used for the entire company. The single-org scenario enables a high degree of standardisation in terms of business processes, close cross-functional collaboration and simplified maintenance. This is particularly advantageous for companies that follow the same processes across the entire organisation and maintain a common data pool.
Salesforce can be adapted to the requirements of the company through standard Salesforce functionalities such as organisation-wide default settings, approval rules, and roles. However, for large, international companies
- that operate in different countries and are therefore bound by country-specific regulations (such as GDPR) and
- have a heterogeneous, market-specific IT and process landscape,
the single-org strategy reaches its limits because it does not offer the required high degree of customisation.
Multi-Org
In the multi-org strategy, a company uses multiple orgs. A common and proven method is to create department-related (e.g. regional business units) or functional clusters (e.g. marketing, service, sales) with homogeneous business requirements or shared data to define the number of orgs required.
This scenario allows the company to tailor each org precisely to the individual requirements of the cluster or market and integrate it seamlessly into the existing system landscape. This ensures that the Salesforce solution implemented meets all individual needs and requirements.
While diversification into numerous organisations offers the advantage of adapting IT to business requirements, the increased complexity leads to costly maintenance – resulting in the multi-organisation dilemma.
The advantages of the multi-organisation approach at a glance
High cost efficiency
Easy maintenance and management
Fast time-to-market
High level of customisation
mORGanizer – Benefit from our multi-organisation approach
Our multi-org approach is based on a master Salesforce org, a global template that maps all market- and cluster-independent standard processes and offers the option of making local adjustments as needed. It offers the advantages of the multi-org method and reduces the complexity of managing numerous orgs.
As part of our BizDevOps concept, which combines a CI/CD pipeline with a sophisticated staging concept, we can ensure fail-safe deployments and support our customers in managing licences, deployments, system integrations, rollouts, data migration and localisation.
Your advantage: Our approach enables a multi-org strategy with a large number of orgs – it can manage, maintain and expand hundreds of orgs simultaneously – and a high degree of customisation with reduced operational costs.
Contact person
is a CX expert specializing in customer-oriented sales processes and CRM strategies. At msg for banking, he advises customers on all stages of the digital sales funnel and digitally supported consulting.